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Pro bono
work 2015
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WPP Annual Report & Accounts 2015
WPP Sustainability Report 2015/2016
WPP Pro bono work 2015
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Introduction – from our CEO
About our pro bono work
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Environment
Health
Communities
Human rights
The arts
Education
Pro bono work - PR companies and media agencies
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Campaign:
Living Memories
Play
1:26
WPP company(s):
Y&R New Zealand
Client:
Brake
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Overview
Results & Awards:
25% drop in road fatalities in the month after the launch.
Brake received a 750% increase in general enquiries.
Over 6.3 million media impressions within the first five days of the launch.
Spikes Asia 2015: 1 Gold, 1 Bronze.
Best Design Awards in Digital Design: 1 Gold.
AdStars 2015: 3 Silver, 1 Bronze.