Campaign: The Collective Project

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1:26
WPP company(s):
Possible Seattle and Possible Los Angeles
Client:
Microsoft-One Note

Overview

Results & Awards:

  • 2 billion impressions on social channels
  • Target audience interacted with brand content at a 30-40% rate on Twitter
  • 76m engagement
  • Cannes Lions 2015: 1 Gold, 1 Bronze