Campaign: Sink Child

Play
1:26
WPP company(s):
Red Fuse Communications New York
Client:
Colgate Palmolive

Overview

Results & Awards:

  • More than 14m viral views
  • 950,000 views on Facebook Earth Day post
  • Over 18,000 people have pledged to turn off the tap, which would save over 146,000 gallons of water a day
  • Cannes Lions 2015: 1 Silver, 1 Bronze