Campaign: The Proposal

WPP company:
Circus Grey Lima
Flora Tristan


  • 5 - gender equality

Seven out of 10 Peruvian women have been victims of domestic violence and, every month, seven women are murdered by their partners. This campaign by Circus Grey Lima helps women detect the first signs of aggression and escape violence before it is too late.


  • 600,000 views of the video.
  • 25% increase in phone calls to the charity, compared to previous year.