Showcase

Campaign: Heads Together

WPP companies:
Lambie-Nairn London and WPP
Client:
The Royal Foundation of The Duke and Duchess of Cambridge and Prince Harry
See more

Overview

  • 3 - health wellbeing

WPP and Lambie-Nairn London worked with the Royal Foundation of The Duke and Duchess of Cambridge and Prince Harry to develop the branding and visual identity for Heads Together, a new campaign to end stigma around mental health. The campaign involves a partnership of leading mental health charities and is the 2017 Virgin Money London Marathon Charity of the Year.

Results:

  • Significant brand awareness already gained.
  • Almost 500 runners have signed up to run for Team Heads Together.
  • Millions reached through media and social media.