Campaign: The HIV Positive Poster

Play
1:26
WPP company(s):
Ogilvy & Mather São Paulo
Client:
Life Support Group (GIV)

Overview

Results & Awards:

  • 519m media impressions.
  • More than 50m people reached.
  • Cannes Lions 2015: 1 Bronze.
  • London Festival 2015 Awards: 1 Silver.
  • El Ojo Awards 2015: 3 Golds.
  • 10 - reduced inequalities
  • 17- partnerships