Campaign: Help for Haiti

WPP company(s):
The Partners New York
Client:
uHELP Haiti

Overview

The Partners New York worked with uHELP Haiti, a charity raising funds to send Haitian students to university. The team put together a Buzzfeed quiz based on real Haitian university entrance exams encouraging participants to donate to the charity.

Result:

  • uHELP Haiti met their fund-raising goals for 2015.
  • 4 - education
  • 10 - reduced inequalities
  • 17- partnerships