Data summary

Key data

Key data
  Units 2014 2013 2012 2011 2010
Number of countries   111 110 110 107 107
Number of offices   3,000 3,000 3,000 2,500 2,400
Benchmarks            
Dow Jones Sustainability Index   Member member member member member
FTSE4Good   Member member member member member
CDP   98B 95 B 81 B 65 D 65 C
             
Economic            
Billings £m 46,186 46,209 44,405 44,792 42,684
Revenue £m 11,529 11,019 10,373 10,022 9,331
Headline PBIT £m 1,681 1,662 1,531 1,429 1,229
Market capitalisation at year-end £m 17,831 18,613 11,237 8,554 9,982
Staff costs £m 6,440 6,477 6,106 5,872 5,439
Taxation £m 300 284 197 92 190
             
Social investment            
Charitable donations £m 4.8 4.9 5.1 4.8 5.0
Arts % 9 6 6 6 5
Education % 23 20 19 20 20
Environment % 2 2 1 1 1
Health % 22 21 17 18 16
Human rights % 4 30 33 34 42
Communities % 40 21 24 21 16
Pro bono £m 17.0 14.7 11.1 10.5 9.4
Arts % 6 5 7 9 8
Education % 17 14 15 12 12
Environment % 5 6 5 8 5
Health % 39 31 18 20 21
Human rights % 2 24 29 27 30
Communities % 31 20 26 24 24
Free media space £m 25.1 19.8 14.3 12.4 20.2
Total social investment (excluding free media) £m 21.8 19.6 16.2 15.3 14.4
as a proportion of revenue % 0.19 0.18 0.16 0.15 0.15
as a proportion of profit before tax % 1.51 1.51 1.48 1.52 1.69
Total social investment (including free media) £m 46.9 39.4 30.5 27.7 34.6

Employment

Employment data
  Units 2014 2013 2012 2011 2010
Headcount            
Excluding employees from associate companies   124,000 119,000 116,000 114,000 104,000
Including employees from associate companies   179,000 175,000 166,000 159,000 147,000
Age            
19 or under % <1% 1 1 1 1
20-29 % 36 36 36 38 38
30-39 % 38 37 37 37 37
40-49 % 18 18 18 17 17
50-59 % 7 7 7 6 6
60 and over % 1 1 1 1 1
Gender            
WPP Board % female 24 29 19 19 19
Executive leaders % female 31 32 32 31 31
Senior managers % female 46 47 47 47 48
All staff % female 54 54 54 54 54
Ethnicity in the UK and US            
Executive leaders % minority 11 10 11 11 11
Senior managers % minority 19 18 18 17 16
All staff % minority 26 25 23 23 23
Training and welfare £m 73.9 64.4 57.8 58.3 48.9
Paid internships and apprenticeships Number 5,911 4,000
Days lost due to sickness per employee Number 3.2 3.5 3.4 3.3 3.2

Environment

Environment data
  Units 2014 2013 2012 2011 2010
* Renewable electricity rated at zero emissions.
Carbon footprint*            
Total CO2e emissions tonnes 279,371 279,859 283,321 277,231 255,684
Scope 1 emissions from stationary fuel combustion tonnes 9,747 11,305 9,840 9,714 9,967
Scope 2 emissions from purchased electricity tonnes 136,607 136,172 140,447 130,396 126,027
Scope 3 emissions from business air travel tonnes 96,577 95,879 96,079 100,960 86,340
Scope 3 emissions from other estimated impacts tonnes 36,440 36,503 36,955 36,161 33,350
Total CO2e emissions per employee tonnes/FTE 2.26 2.35 2.45 2.44 2.46
Total CO2e emissions per £m revenue tonnes/£m 24.23 25.40 27.31 27.66 27.40
Office energy use            
Total energy use megawatt hours 371,354 380,906 369,255 352,335 349,700
Direct energy use (natural gas and heating oil) megawatt hours 44,841 52,532 45,673 45,090 46,244
Indirect energy use (purchased electricity) megawatt hours 326,513 328,374 323,582 307,245 303,456
Energy use per employee kilowatt hours/FTE 3,004 3,198 3,191 3,101 3,361
% of electricity from renewable sources % 13 15 16 16 16
Business air travel            
Total business air travel million miles 560 538 490 516 437
Long haul million miles 306 303 346 369 297
Medium haul million miles 200 171
Short haul million miles 54 64 144 147 140
Business air travel per employee miles/FTE 4,531 4,519 4,237 4,548 4,199
Paper            
Total paper purchased tonnes 5,101 6,584 5,879 9,327 7,373
Paper purchased with recycled content % 28 24 31 35 32
Recycling            
Total waste recycled tonnes 5,416 5,106 4,886 5,681 4,740
Breakdown by category:            
Paper and cardboard % 73 81 82 83 84
IT waste (computers, mobile phones and cartridges) % 3 3 3 3 3
Other waste recycled % 24 16 15 14 13