About WPP
WPP is the world leader
in communications services.
What we do
Partners for growth
WPP has one simple purpose: to create growth for our clients.
We believe in data-driven insight and the transformative power of technology. Even more than that, we believe in the application of human intelligence, vision and creativity to the task of solving business problems.
That’s why we’ve assembled a global powerhouse of talent, with every capability required to understand and reach audiences, build brands, sell products and services, and prepare organisations for the future.
As a worldwide team, we have the scale, flexibility and speed to deploy those skills where and when they are most needed, and to deliver the most effective and efficient growth solutions for our partners.
203,000 people (including associates)
3,000 offices
112 countries
The Group works with 369 of the Fortune Global 500, all 30 of the Dow Jones 30, and 71 of the NASDAQ 100. Some 913 clients are served in three disciplines. 629 are served in four disciplines; these clients account for over 53% of Group revenues. The Group also works with 477 clients in six or more countries.
Repertory of talent
Our global brands
- AKQA
- Burson Cohn & Wolfe
- Finsbury
- Geometry Global
- Grey
-
Group M:
- Essence
- MediaCom
- Mindshare
- Wavemaker
- Xaxis
- GTB
- Hill+Knowlton Strategies
- Hogarth
- J. Walter Thompson
- Kantar
- Landor
- Ogilvy
- Superunion
- tenthavenue
- VML
- WPP Health & Wellness
- Wunderman
- Y&R
Our 4 strategic priorities in 2017
Horizontality
Advance horizontality by harnessing the Group’s collective capabilities for the maximum benefit of clients.
New
markets
Increase share of revenues from faster-developing markets to 40-45%.
New
media
Increase share of revenues from new media to 40-45%.
Technology,
data & content
Maintain share of more measurable marketing services at 50% of revenues.
How we’re doing
Billings*
£55,563m
Reported +0.6%
Constant -3.9%
Revenue
£15,265m
Reported +6.1%
Constant +1.6%
Revenue less
pass-through costs*
£13,140m
Reported +6.0%
Constant +1.4%
Headline PBIT*
£2,267m
Reported +4.9%
Constant +1.5%
Revenue less
pass-through
costs margin*
17.3%
Reported -0.1
1
Constant 0.0
1
Reported PBIT
£2,022m
Reported -4.3%
Constant -7.5%
Headline PBT*
£2,093m
Reported +5.4%
Constant +1.9%
Reported PBT
£2,109m
Reported +11.6%
Constant +7.7%
Headline diluted EPS*
120.4p
Reported +6.4%
Constant +2.7%
Reported diluted EPS*
142.4p
Reported +31.9%
Constant +26.9%
Dividends per share
60.0p
Reported +6.0%
Constant +6.0%
(% change from 2016 in reported and constant currency)
* Refer to financial summary on page 11 in the Annual Report for additional information.
1 Margin points.
Training investment £44.9m
Social contribution £49.4m
Reduction in carbon
footprint per £m
revenue since 2006
67%
Women Non-Executive
Directors
33%
Women company
directors and
executive leaders
35%
Women senior
managers
49%
Women total
employees
54%
Our leaders
Executive Leaders
Roberto Quarta
Executive Chairman
Paul Richardson
Group Finance Director
Mark Read
Joint Chief Operating Officer
Andrew Scott
Joint Chief Operating Officer
Company Leaders
Client Team Leaders
Country and Regional Managers
The annual essay
