Campaign: Ladyballs

Play
1:26
WPP company(s):
Grey4Good Canada
Client:
Ovarian Cancer Canada

Overview

Results and Awards:

  • 118% increase in medical inquiries from women across the country
  • 220% increase in social engagement
  • 35% increase in calls to OCC regional offices
  • 75% of donations during campaign from new donors
  • Cannes Lions 2016: 1 Silver, 1 Bronze