Campaign: Bird, Snake, Bat, Frog

WPP company:
Y&R Cape Town
Client:
Johannesburg Zoo

Overview

Y&R Cape Town created a series of posters to raise awareness of the Johannesburg Zoo’s conservation and research efforts. The prints demonstrate graphically and metaphorically the impact of species loss on the ecosystem.

Results & Awards:

  • Cannes Lions 2017: 2 Bronze.
  • The Loeries Awards: Craft Certificate.
  • 15 - life on land