Showcase

Campaign: Melanoma Likes Me

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1:26
WPP company(s):
George Patterson Y&R Brisbane
Client:
Melanoma Patients Australia
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Overview

Results & Awards:

  • Over 2m people reached.
  • AUD$1m earned media value.
  • Cannes Lions 2015: 1 Silver, 3 Bronzes.
  • Spikes Asia 2015: Grand Prix for Good, 3 Golds, 1 Silver, 1 Bronze.
  • LIA Awards 2015: 2 Silvers.
  • BADC Awards 2015: 1 Gold.
  • Andy Awards 2016: Grandy for Good.
  • 3 - health wellbeing
  • 17- partnerships