Pro bono work - PR companies and media agencies

Campaign: Pride Heroes

WPP company(s):
Clarion Communications London
Client:
Pride in London
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Results & Awards:

  • 20% increase in attendance compared to 2014
  • Reached 1,000m across all media and social channels
  • Over 1,020 pieces of coverage generated during the Pride Festival
Knitting gear with a label with a message on it

Campaign: 1% for Equal Chances

WPP company(s):
MediaCom Budapest
Client:
Real Pearl Foundation
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Results:

  • 1,300 views of the website of which 90% were new clicks
  • Raised £13,944 in donations for the Foundation, double the value of 2014
Homeless person with lights around him

Campaign: StopChildPorno

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1:26
WPP company(s):
These Days Wunderman Belgium
Client:
ChildFocus
Value:
€75,000
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Results:

  • Over 12,000 visitors to the website
  • Reached 3.7m people via media outlets
  • Reached over 1.8m people via social efforts
Pages of a magazine showing a person on a hospital bed in a train station

Campaign: Music for a Cause

WPP company(s):
Burson-Marsteller India
Client:
Genesis Foundation
Value:
$225,000
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Results:

  • 17,185,979 people viewed the print coverage
  • Facebook followers increased by 57.5%
  • 118% increase in YouTube Likes
  • Twitter followers increased by 80% in one year
  • Total funds raised increased by 32%
A racer standing on his car being cheered by the crowd

Campaign: CancerCare/Help and Hope

WPP company(s):
Ogilvy CommonHealth Worldwide
Client:
CancerCare
Value:
$1,007,040
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Result:

  • Over 60,000 impressions

Campaign: Girls on the Run

WPP company(s):
Hill+Knowlton Strategies Washington DC
Client:
Girls on the Run
Value:
$25,000
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Please don't text and drive posters Please don't text and drive posters